The Golden Rule, at a macro scale.

March 29th, 2007 by Rick Drain

Socially Responsible Investing is a relatively new idea in the marketplace, and it still has a range of different meanings for different people.

Since this is my fund, I’ll base it on my values. If investors agree with those values, then the fund can help their money work for their values.

Key areas:
* Ecology– companies should take responsibility for their effect on the ecosystem.
* Human Rights– companies should treat people the way you would want to be treated.
* Corporate Governance– the shareholders own the company, and should be able to hold managers accountable.