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Alert businesses will shift to environmentally sustainable methods, because sustainable methods are necessary for economically sustainable businesses– businesses that will endure and prosper.
The Economist Sept. 10, 2011 print edition closes with praise for an entrepreneurial businessman who first built a prospering company, and then, long before most others had even contemplated the terms, set out to make his company green and sustainable.
The way has been shown. The rest of us have an excellent example to emulate.
The country has been doing just fine. Most of the people, just treading water since 1980.
From the New York Times:    (Click on image to enlarge)
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