Does investing ‘Nice’ pay?
February 24th, 2012 by Rick DrainThe most frequent question about Socially Responsible Investing is “how much profit are you giving up by playing ‘Nice’?”
Answer: None. In fact, there’s extra profit in SRI.
Other studies have reached the same conclusion, but here’s a new one by Harvard Business School as reported by Tom Randall of Bloomberg.com:
Saints Beat Sinners for Sustainable Investing: Stock Chart

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